What’s In It?
On average, each newsletter contains three articles that are between one to three paragraphs of information about something of current interest in the San Francisco real estate market. It might be a new building, a proposed development, or something fun to do that we think is interesting, note-worthy or news-making. In addition, each newsletter contains real-time data for either San Francisco or a neighborhood of your choice. The real-time data in the newsletter will include the most recent sales, median sales price, and average days on market for either your neighborhood or the city of San Francisco if you don’t have a favorite neighborhood. Most other San Francisco real estate newsletters generate market information by zip code, which is pretty useless when you consider how big zip codes are when compared with San Francisco neighborhoods.
Who Writes It?
We have a dedicated team of struggling novelists locked in a small cubicle, and in exchange for writing our newsletter we occasionally throw them some stale bread, water, and begrudging praise. Seriously, some of the content is written by outside copywriters, and some of it is written by Matt or Britton, it just depends.
How Often Will I Receive It?
We send out our newsletter by email twice a month. We like to get it out on Fridays, but if things are busy at our global headquarters for San Francisco real estate, you might not see it in your inbox until a Monday morning.
Can I Trust You with my E-Mail Address? What If I Hate it? Change My Mind? Does it Obligate Me To Anything?
We promise not to share, sell, or otherwise distribute your email address to anyone. If you don’t like our newsletter, you can unsubscribe at anytime (there is a link to do so in every edition). Receiving our newsletter doesn’t obligate you to anything, not even reading it! (although we hope you do). If you like what you read, and someday want to get in touch with us to buy, sell, or invest in a property, that would make us very happy. But if you sign up for our newsletter, we want to be clear that you absolutely aren’t obligated to anything!
Sample January 31, 2011 Newsletter
(please note that this is provided for sample purposes only with sales data removed. IDX rules prevent us from displaying sold data to visitors that are not logged-in to our website.)







